After all the storm, floods, calamities, and power outages we have experienced here in the Philippines over the last week I can finally post my Day 1 update for the 31 Days to Build a Better Blog Experiment.

And Day 1 says Write an Elevator Pitch for Your Blog. Wikipedia defines it this way.

An elevator pitch is an overview of an idea for a product, service, or project. The name reflects the fact that an elevator pitch can be delivered in the time span of an elevator ride (for example, thirty seconds and 100-150 words).

Now I have heard of this concept before while I was doing a training on how to improve your communication skil ls or was it the art of negotiation. I totally forgot, but nonetheless this should be an easy one since I have thought about this a lot in terms of a mission statement for my blog.

Darren recommends coming up with a long and short version of this so here is my try at it.

Long Version

Cajammed is all about helping people live a better life beyond their “BOX”. We do this in four ways…

• We inspire people to dream again, and dream BIG.
• We lead people to discover their real passions in life.
• We guide people to reach their fullest potential.
• We help people build a home-based internet business to sustain their dream.

We do this at cajammed “because everyone deserves a better life”.

Short Version

Cajammed is all about helping people discover and live a better life beyond their “BOX”.

So what do you think about this? Any suggestions on how to improve?

Charlie Aquino

Popularity: 13% [?]

Check out these related posts:

1. 31DBBB Day 2: Make a List Post
2. The 31 Days to Build a Better Blog Experiment
3. What is a blog?